French Lacoste collaborates with Minecraft for a new collection
The Lacoste x Minecraft collection mixes mythical pieces from the crocodile brand (printed polo shirt, monochrome sweatshirt, cap adorned with a large crocodile) and more sportswear elements (logo sports bras and tapered leggings), specifies the brand in a press release .
“The crocodile has been redesigned and pixelated by Minecraft Creative Studio and iconic quotes from both brands around the notion of play feature on the collection’s key pieces. The common values of the two brands are also clearly expressed on the pieces because they are at the genesis of this collaboration,” the press release adds.
French company Lacoste has collaborated with Minecraft to launch the Lacoste x Minecraft collection of new essentials designed for Spring/Summer 2022 with digital and physical pieces. The collection is a 360° wardrobe for men, women and children, where ready-to-wear and accessories are adorned with the pixelated graphics of Minecraft.
The Lacoste x Minecraft collection is now available online and in stores.
Fibre2Fashion (KD) News Desk